MKTG4320 Marketing Research and Analysis

MKTG4320 – Marketing Research and Analysis in $7 OnlyMarketing Research

TEXAS A&M UNIVERSITY
Assignment 1 – Research Request Agreement vs. Research Proposal
Purpose: To outline and contrast a research request agreement and a research proposal for a selected non-profit organization.
PROPOSAL OUTLINE
Problem definition
Research design
Sampling plan
Data collection form
Data analysis
Time schedule
Personnel requirements. Exclude cost estimates.

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